This year’s HITEC was one of the BEST yet. During the week we stopped by several exhibitors’ booths to ask why they keep coming back to HITEC year after year or why they decided this was the year to attend for the first time. We saw a great deal of technology during the week – and we’ve provided a small sample for you. Check out what we saw at HITEC and check out Hospitality Upgrade for coverage focused on technology every day throughout the year.
In The George Jetson Moment Is Here, Michael Goldrich explores how AI agents are transforming the workplace and why human judgment is becoming more valuable, not less. As organizations adopt AI to automate workflows and perform increasingly complex tasks, the competitive advantage will belong to those who can effectively guide, evaluate and act on AI-generated outcomes.
A must-read for hospitality technology leaders, this article offers a compelling look at the evolving relationship between people and AI—and why the person behind the button still matters most.
Hotels promote personalization to drive loyalty and reduce OTA dependence, yet many still fail to recognize repeat guests. Fragmented technology systems and disconnected guest data continue to undermine meaningful personalization efforts.
Jonas Hospitality is a family of hospitality brands unifying the guest journey through innovative technology. Serving over 60,000 hotels globally, our industry-leading providers utilize cutting-edge technology solutions to meet the critical business needs of our customers. Our growing portfolio of brands include Springer-Miller Systems, SpaSoft, Jonas Chorum, Leonardo, Aptech, Bookassist, Vizergy, Achiga, & Jonas UNIFY. Find out more here.
IBS Software is a leading SaaS solutions provider to the travel industry globally, managing mission-critical operations for customers in the aviation, tour & cruise, hospitality, and energy resources industries. Across the hospitality sector, IBS Software offers a cloud-native, unified platform for hotels and travel sellers, including central reservation (CRS), property management (PMS), revenue management (RMS), call center, booking engine, loyalty and distribution. Find out more here.
ABOUT US: HOSPITALITY UPGRADE is the media division of HFTP, serving hotel, travel and foodservice technology professionals. Each publication educates professionals on the latest hospitality technology software and hardware news, trends and solutions. The views and opinions of our writers are not necessarily the views of HFTP.
The Watercooler is a low-frequency newsletter (no inbox overload) - delivered twice monthly.